

How Earth University Grew Organic Reach by 1,161% Through SEO & UX Optimization in Just One Year
Our Goals
Provide a seamless, bilingual user experience
Provide a seamless, bilingual user experience
Optimize content to attract more students
Optimize content to attract more students
Revamp website design to reduce bounce rates
Revamp website design to reduce bounce rates
Establish global authority in sustainability
Establish global authority in sustainability
Drive organic traffic with targeted SEO
Drive organic traffic with targeted SEO

Business Overview - Earth University
Earth University, located in Mexico, is a premier institution dedicated to sustainability and human development. It focuses on training "agents of change" to address global challenges through innovative programs. With a mission to foster environmental consciousness and social responsibility, the university serves as a vital hub for students worldwide.
By blending academic excellence with practical sustainability, Earth University empowers future leaders to create a more resilient and equitable global future for all through its specialized courses.
The Problem
Top critical barriers preventing brands from achieving online success
Despite its prestige, Earth University struggled with a digital presence that hindered global engagement. Its outdated website lacked bilingual optimization, suffered slow speeds, and had poor SEO visibility, making it difficult for international students to discover its programs.
Primary challenges included:
Poor UI/UX design and slow website loading speeds
Website content not optimized for bilingual audiences
Low organic visibility due to weak keyword targeting
High text-to-HTML ratio affecting search rankings
To expand global reach and admissions, the university needed an integrated multilingual SEO and UX transformation.

Lack of bilingual optimization limiting international accessibility

Low organic visibility due to weak keyword targeting

Outdated website with poor UI/UX and slow loading speeds

Limited local SEO visibility and no strong presence in the map pack

Lack of bilingual optimization limiting international accessibility

Low organic visibility due to weak keyword targeting

Outdated website with poor UI/UX and slow loading speeds

Limited local SEO visibility and no strong presence in the map pack
The Results
Top reasons our customers love working with us: data-driven strategies
Top reasons our customers love working with us: data-driven strategies
+2782%
Increase in Active Users
(3.4K -> 98K)

+563%
Growth in Keywords
(33 -> 219)

+3066%
Event Count increased
(21K -> 665K)

+1161%
Increase in Organic Traffic
(310K -> 3.91M)

The Approach
Coozmoo Digital Solutions implemented a multi-phase strategy focused on multilingual SEO, performance-driven design, and high-authority link building. We addressed technical bottlenecks like slow site speeds and high text-to-HTML ratios while revamping the UI/UX for a global audience. By creating SEO-optimized content in both English and Spanish and streamlining conversion paths, we successfully positioned Earth University as a global leader.

01
SEO Optimization for Organic Growth
We optimized metadata and on-page content in English and Spanish to target high-intent keywords and improve search engine rankings across international markets.
Optimized metadata, title tags, and on-page content
Improved site structure for better crawling and indexing
Targeted course-specific keywords for top 3 rankings


01
SEO Optimization for Organic Growth
We optimized metadata and on-page content in English and Spanish to target high-intent keywords and improve search engine rankings across international markets.
Optimized metadata, title tags, and on-page content
Improved site structure for better crawling and indexing
Targeted course-specific keywords for top 3 rankings


01
SEO Optimization for Organic Growth
We optimized metadata and on-page content in English and Spanish to target high-intent keywords and improve search engine rankings across international markets.
Optimized metadata, title tags, and on-page content
Improved site structure for better crawling and indexing
Targeted course-specific keywords for top 3 rankings


02
UX Redesign for Better Engagement
We overhauled the website design to ensure mobile responsiveness and intuitive navigation, making it easier for prospective students to access course details.
Redesigned UI for better mobile and desktop experience
Integrated Google Translator for bilingual accessibility
Simplified navigation to streamline the user journey


02
UX Redesign for Better Engagement
We overhauled the website design to ensure mobile responsiveness and intuitive navigation, making it easier for prospective students to access course details.
Redesigned UI for better mobile and desktop experience
Integrated Google Translator for bilingual accessibility
Simplified navigation to streamline the user journey


02
UX Redesign for Better Engagement
We overhauled the website design to ensure mobile responsiveness and intuitive navigation, making it easier for prospective students to access course details.
Redesigned UI for better mobile and desktop experience
Integrated Google Translator for bilingual accessibility
Simplified navigation to streamline the user journey


03
Content Development for Authority
By producing SEO-driven blogs and fresh course content, we boosted domain authority and kept the website relevant for sustainability-focused audiences.
Developed SEO-driven blogs on sustainability topics
Created new, interactive course and service pages
Updated existing content to improve relevance and rank


03
Content Development for Authority
By producing SEO-driven blogs and fresh course content, we boosted domain authority and kept the website relevant for sustainability-focused audiences.
Developed SEO-driven blogs on sustainability topics
Created new, interactive course and service pages
Updated existing content to improve relevance and rank


03
Content Development for Authority
By producing SEO-driven blogs and fresh course content, we boosted domain authority and kept the website relevant for sustainability-focused audiences.
Developed SEO-driven blogs on sustainability topics
Created new, interactive course and service pages
Updated existing content to improve relevance and rank


04
Link Building & Brand Authority
We executed a targeted outreach campaign to secure high-quality backlinks from education and sustainability sites, doubling the university’s domain authority.
Secured backlinks from high-authority education sites
Increased referring domains from 116 to 382
Boosted Domain Authority score from 12 to 24


04
Link Building & Brand Authority
We executed a targeted outreach campaign to secure high-quality backlinks from education and sustainability sites, doubling the university’s domain authority.
Secured backlinks from high-authority education sites
Increased referring domains from 116 to 382
Boosted Domain Authority score from 12 to 24


04
Link Building & Brand Authority
We executed a targeted outreach campaign to secure high-quality backlinks from education and sustainability sites, doubling the university’s domain authority.
Secured backlinks from high-authority education sites
Increased referring domains from 116 to 382
Boosted Domain Authority score from 12 to 24


05
Performance Monitoring & CRO
We simplify lead capture forms and added behavioral tracking tools to monitor user activity, ensuring a high conversion rate for student admissions.
Redesigned landing pages with clear, bold CTAs
Implemented Hotjar to track and analyze user behavior
Simplified forms to increase inquiries by 800%


05
Performance Monitoring & CRO
We simplify lead capture forms and added behavioral tracking tools to monitor user activity, ensuring a high conversion rate for student admissions.
Redesigned landing pages with clear, bold CTAs
Implemented Hotjar to track and analyze user behavior
Simplified forms to increase inquiries by 800%


05
Performance Monitoring & CRO
We simplify lead capture forms and added behavioral tracking tools to monitor user activity, ensuring a high conversion rate for student admissions.
Redesigned landing pages with clear, bold CTAs
Implemented Hotjar to track and analyze user behavior
Simplified forms to increase inquiries by 800%



Outstanding SEO Partnership That Transformed Digital Plans & Drove Real Sales Growth.
SEO approach that improved online visibility and search performance.
SEO approach that improved online visibility and search performance.
Focused lead generation strategy that converts into actual sales.
Focused lead generation strategy that converts into actual sales.
Friendly team providing clear explanations & proactive communication.
Friendly team providing clear explanations & proactive communication.


Daniela Hernandez,
Earth University

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Let's Grow Your Brand Together
Partner with the #1 rated full service digital marketing agency to skyrocket your revenue and dominate your niche.
Let's Grow Your Brand Together
Partner with the #1 rated full service digital marketing agency to skyrocket your revenue and dominate your niche.
Let's Grow Your Brand Together
Partner with the #1 rated full service digital marketing agency to skyrocket your revenue and dominate your niche.
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How We
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Your Revenue?We're a data-driven agency that skyrockets revenue by turning "clicks into clients". We know how-to "Ctrl+Alt+Defeat" your competitor. Learn how we do it—before your competitors get the chance!

We Strive
For Your
Success.With over 1K testimonials & video reviews, the proof is in the feedback. Listen to experience & understand how we helped achieve success through their detailed case study. Find more testimonials!

OrganicWorks
Outsmart Your
Competitors.With every project, we push boundaries and drive 360-degree revenue growth using our proprietary technologies. Explore our case studies to see how we help businesses like yours reach new heights!

How We
Skyrocket
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We're a data-driven agency that skyrockets revenue by turning "clicks into clients". We know how-to "Ctrl+Alt+Defeat" your competitor. Learn how we do it—before your competitors get the chance!

We Strive
For Your
Success.
With over 1K+ testimonials and video reviews, the proof is in the feedback. Listen to their experience and understand how we helped achieve success through their detailed case study. Find more testimonials!

OrganicWorks
Outsmart Your
Competitors.
With every project, we push boundaries and drive 360-degree revenue growth using our proprietary solutions. Explore our case studies to see how we help businesses like yours reach new heights!

How We
Skyrocket
Your Revenue?We're a data-driven agency that skyrockets revenue by turning "clicks into clients". We know how-to "Ctrl+Alt+Defeat" your competitor. Learn how we do it—before your competitors get the chance!

We Strive
For Your
Success.With over 1K testimonials & video reviews, the proof is in the feedback. Listen to experience & understand how we helped achieve success through their detailed case study. Find more testimonials!

OrganicWorks
Outsmart Your
Competitors.With every project, we push boundaries and drive 360-degree revenue growth using our proprietary technologies. Explore our case studies to see how we help businesses like yours reach new heights!
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Data-Driven Marketing Agency That Elevates ROI
1100+
Websites Designed & Optimized to Convert
$280M+
Client Revenue Driven & Growing Strong
Want to
skyrocket revenue?
Trusted by 1000+ Owners!
Ready to speak with an expert?
Data-Driven Marketing Agency That Elevates ROI
1100+
Websites Designed & Optimized to Convert
$280M+
Client Revenue Driven & Growing Strong
Discover how to skyrocket
your revenue today!
Trusted by 1000+ Owners!















































