How GTM’s Art World Grew Social Followers by 75% in Nine Months with Storytelling

Our Goals

Increase social media engagement and interaction

Grow followers and build an art-loving community

Raise awareness of Gary T. Murphy’s abstract art

Focus on storytelling and the creative process

Establish a cohesive and professional digital brand

View Results

Let's Grow Your Revenue Together!

Love working with the entire team of Coozmoo. They have fantastic customer service, and they do a great job.

Gary T. Murphy, GTM’s Art World

How GTM’s Art World Grew Social Followers by 75% in Nine Months with Storytelling

Our Goals

Increase social media engagement and interaction

Grow followers and build an art-loving community

Raise awareness of Gary T. Murphy’s abstract art

Focus on storytelling and the creative process

Establish a cohesive and professional digital brand

View Results

Let's Grow Revenue!

Love working with the entire team of Coozmoo. They have fantastic customer service, and they do a great job.

Gary T. Murphy, GTM’s Art World

How GTM’s Art World Grew Social Followers by 75% in Nine Months with Storytelling

Our Goals

Increase social media engagement and interaction

Grow followers and build an art-loving community

Raise awareness of Gary T. Murphy’s abstract art

Focus on storytelling and the creative process

Establish a cohesive and professional digital brand

View Results

Let's Grow Revenue!

Love working with the entire team of Coozmoo. They have fantastic customer service, and they do a great job.

Gary T. Murphy, GTM’s Art World

Business Overview - GTM’s Art World

GTM’s Art World, led by artist Gary T. Murphy, is a digital platform dedicated to vibrant abstract art and creative expression. The brand focuses on bringing joy and serenity to audiences through unique visual journeys and artistic storytelling. Gary’s work explores emotional depth and color, aiming to inspire art enthusiasts worldwide.

By sharing both finished pieces and the intricate details of his creative process, GTM’s Art World invites followers into an immersive experience where art meets personal connection and professional inspiration.

The Problem

Top critical barriers preventing brands from achieving online success

GTM’s Art World had a strong artistic identity but struggled to translate that into social media growth. Despite compelling work, the brand faced low engagement and a stagnant follower base. The existing strategy lacked the storytelling and variety needed to build a deep connection with the global art community.

Primary challenges included:

• Low engagement rates with limited follower interaction

• Strategy focused only on finished art, ignoring the process

• Lack of storytelling and behind-the-scenes content

• Limited content variety across different social platforms

To build a recognizable brand, Gary needed a content revamp focusing on engagement and a multi-platform strategy.

Absence of behind-the-scenes content to build audience connection
Declining engagement and stagnant follower growth
Content limited to final artwork with no creative storytelling
Lack of diversified, platform-specific strategy for scalable growth

Absence of behind-the-scenes content to build audience connection
Declining engagement and stagnant follower growth
Content limited to final artwork with no creative storytelling
Lack of diversified, platform-specific strategy for scalable growth

Absence of behind-the-scenes content to build audience connection
Declining engagement and stagnant follower growth
Content limited to final artwork with no creative storytelling
Lack of diversified, platform-specific strategy for scalable growth

Absence of behind-the-scenes content to build audience connection
Declining engagement and stagnant follower growth
Content limited to final artwork with no creative storytelling
Lack of diversified, platform-specific strategy for scalable growth

The Results

Top reasons our customers love working with us: data-driven strategies

Increase Posts Views on FB

44.9K

Increase Posts Views on FB

44.9K

Increase in Organic Traffic

13.9K

Increase in Organic Traffic

13.9K

More Imp on Pinterest

5.42M

More Imp on Pinterest

5.42M

Boost Engagement on YT

9.53

Boost Engagement on YT

9.53

+
0
0
0
0
%
Increase Posts Views on FB
44.9K
+
0
0
0
%
Increase in Organic Traffic
13.9K
+
0
0
0
0
%
More Imp on Pinterest
5.42M
+
0
0
%
Boost Engagement on YT
9.53

Increase Posts Views on FB

44.9K

Increase Posts Views on FB

44.9K

Increase in Organic Traffic

13.9K

Increase in Organic Traffic

13.9K

More Imp on Pinterest

5.42M

More Imp on Pinterest

5.42M

Boost Engagement on YT

9.53

Boost Engagement on YT

9.53

FOR SERIOUS BUSINESS OWNERS WHO NEED QUALITY LEADS …

FOR BUSINESS OWNERS WHO NEED QUALITY LEADS …

FOR BUSINESS OWNERS WHO NEED QUALITY LEADS...

The Approach

To tackle these hurdles, Coozmoo Digital Solutions implemented a structured social strategy centered on aesthetic branding and storytelling. We moved beyond simple posts to create an immersive narrative around Gary’s creative journey over nine months. By diversifying content types, refining captions for interaction, and automating distribution across platforms, we built a cohesive identity. This strategy successfully turned passive viewers into an active community.

Significant Growth
in Engagement &
Reach
Improved
Profile Setup
01
Content Revamp & Strategy
We transformed the content focus from just finished pieces to a narrative-driven look at the entire creative process.
Introduced behind-the-scenes looks at the art process
Used reels and carousels for an interactive experience
Explained color choices & creative inspirations
Upward Trend in
Follower Acquisition
02
Engagement-Driven Tactics
We enhanced audience connection by crafting thoughtful captions and using visual storytelling to encourage reflection.
Crafted captions that asked thought-provoking questions
Used emotional storytelling to describe each artwork
Leveraged hashtags and timing to boost organic reach
Strengthening authority
in AI-powered search.
03
Aesthetic Branding & Storytelling
We curated a visually consistent Instagram grid and optimized profiles to reflect Gary’s unique abstract style.
Developed a consistent aesthetic theme for the grid
Optimized bio and messaging for clear communication
Used Pinterest to expand the brand’s digital footprint
Improved User
Interaction
04
Multi-Platform Execution
We ensured a wider reach by tailoring content for diverse social platforms, meeting the audience where they are.
Tailored content for Instagram, Facebook, and Twitter
Created platform-specific visuals to boost resonance.
Reached new enthusiasts through cross-channel promotion
05
Performance & Automation
To maintain consistency, we used advanced scheduling tools and tracked data to refine the ongoing content strategy.
Used SocialPilot for efficient scheduling and tracking
Refined strategies through data-driven A/B testing
Monitored engagement metrics to optimize post-performance

Significant Growth
in Engagement &
Reach
Improved
Profile Setup
01
Content Revamp & Strategy
We transformed the content focus from just finished pieces to a narrative-driven look at the entire creative process.
Introduced behind-the-scenes looks at the art process
Used reels and carousels for an interactive experience
Explained color choices and creative inspirations
Upward Trend in
Follower Acquisition
02

Engagement-Driven Tactics
We enhanced audience connection by crafting thoughtful captions and using visual storytelling to encourage reflection.
Crafted captions that asked thought-provoking questions
Used emotional storytelling to describe each artwork
Leveraged hashtags and timing to boost organic reach
Strengthening authority
in AI-powered search.
03
Aesthetic Branding & Storytelling
We curated a visually consistent Instagram grid and optimized profiles to reflect Gary’s unique abstract style.
Developed a consistent aesthetic theme for the grid
Optimized bio and messaging for clear communication
Used Pinterest to expand the brand’s digital footprint
Improved User
Interaction
04
Multi-Platform Execution
We ensured a wider reach by tailoring content for diverse social platforms, meeting the audience where they are.
Tailored content for Instagram, Facebook, and Twitter
Created platform-specific visuals to boost resonance.
Reached new enthusiasts through cross-channel promotion
05
Performance & Automation
To maintain consistency, we used advanced scheduling tools and tracked data to refine the ongoing content strategy.
Used SocialPilot for efficient scheduling and tracking
Refined strategies through data-driven A/B testing
Implemented A/B testing to improve conversion rates

Significant Growth
in Engagement &
Reach

Improved
Profile Setup

01

Content Revamp & Strategy

We transformed the content focus from just finished pieces to a narrative-driven look at the entire creative process.

Introduced behind-the-scenes looks at the art process

Used reels and carousels for an interactive experience

Explained color choices and creative inspirations

Upward Trend in
Follower Acquisition

02

Engagement-Driven Tactics

We enhanced audience connection by crafting thoughtful captions and using visual storytelling to encourage reflection.

Crafted captions that asked thought-provoking questions

Used emotional storytelling to describe each artwork

Leveraged hashtags and timing to boost organic reach

Strengthening authority
in AI-powered search.

03

Aesthetic Branding & Storytelling

We curated a visually consistent Instagram grid and optimized profiles to reflect Gary’s unique abstract style.

Developed a consistent aesthetic theme for the grid

Optimized bio and messaging for clear communication

Used Pinterest to expand the brand’s digital footprint

Improved User
Interaction

04

Multi-Platform Execution

We ensured a wider reach by tailoring content for diverse social platforms, meeting the audience where they are.

Tailored content for Instagram, Facebook, and Twitter

Created platform-specific visuals to boost resonance.

Reached new enthusiasts through cross-channel promotion

05

Performance & Automation

To maintain consistency, we used advanced scheduling tools and tracked data to refine the ongoing content strategy.

Used SocialPilot for efficient scheduling and tracking

Refined strategies through data-driven A/B testing

Implemented A/B testing to improve conversion rates

The Solution Stack

Built for Owners Who Want It All—Organic. Paid. Social. Results.

Coozmoo client and Earth University business owner Daniela Hernandez

Elevated Our Abstract Art Brand Into a Thriving Social Community.

Increased followers, likes, and comments across platforms

Launched and managed full-scale social media strategy

Delivered creative branding with strong engagement focus

Gary T. Murphy,

GTM’s Art World

Rated 5 stars on Clutch

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TARGETED KWS
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Ingrid Bauer, Five Flavors Herbs
How Earth University Grew Its Organic Reach by 1,140% in Just a Few Months?
Facing significant challenges, Earth University needed a comprehensive approach to improve its digital presence. We developed a strategy that combined LatticeWorks, user experience (UX) enhancements, DesignWorks, content creation, and conversion rate optimization.
800%
INCREASE IN
EVENTS CTA
1140%
INCREASE IN
NEW USERS
30%
DECREASE IN
BOUNCE RATE
Their SEO approach has not only significantly improved our online visibility but has also directly contributed to attracting better leads.
Daniela Hernandez, Earth & Life University

How Performance Physical Therapy Achieved 5X Organic Growth in DE!
With a strategic website redesign by ConversionWorks, DesignWorks, and LatticeWorks, pptandfitness.com, a Delaware-based physical therapy practice, achieved a 472% increase in organic traffic and significantly improved its local online visibility.
183%
INC IN HIGH-
INTENT KWS
120%
INCREASE IN ORGANIC KWS
154%
DEC IN COST
PER CONVERSION
This group is organized, responsive, accountable, and detail-oriented. You can be confident that they are doing a good job.
Stephen, Physical Therapy, Delaware
How Did a LA Based Remodeling Co. More Than Double Organic Traffic?
With the data-driven insights from LocalWorks and PaidWorks, plus the expertise of our award-winning digital marketing team, LV Home Services, a Las Vegas-based home remodeling and general construction company, has exceeded its annual goals.
233%
INCREASE IN
LOCAL USERS
215%
INC IN PAID AD CONVERSIONS
40%
DEC IN COST
PER CONVERSION
Ranking has jumped from page 44 to page 2–3 on Google. Their communication is prompt and transparent, and they complete tasks swiftly.
Masha Stellarova, LV Home Service
How Health & Wellness Store Redesign Skyrocketed Organic Traffic By 700%?
Through our DesignWorks process and expert Shopify migration (from Magento), backed by our award-winning web development and marketing team, thenatural.com achieved a 700% organic traffic growth while preserving the same SEO value and quality of existing traffic.
700%
INC IN OGANIC
STORE TRAFFIC
220%
INCREASE IN
EMAIL SALES
12%
INC IN REPEAT
CUSTOMERS
Magento to Shopify migration increased sales, lowered overhead, and preserved search rankings. Cross-sales are huge benefits.
Carl Coe, Young Again
How a General Contractor and Home Builder in LA Quadrupled Their Leads?
Through our LocalWorks comprehensive digital strategy and conversion rate optimization, Snow Construction, Los Angeles based general contractor and home builder, experienced significant growth in its online presence and quadrupled its leads.
590%
INCREASE IN GBP
VISIBILITY
1930%
INCREASE IN
ORGANIC TRAFFIC
227%
INCREASE IN
ACTIVE USERS
Their methods have proven exceedingly successful to my business's goals. My business's new client acquisition has reached new heights.
Corey Ross-Robertson, Snow Construction
How Strategic, Data-Driven Social Marketing Boosted Brand Reputation?
With the strategic insights of SocialWorks and the expertise of our award-winning digital marketing team, Find Your Clover transformed its social media presence, achieving a 165% increase in engagement, boosting brand reputation, and driving measurable sales growth.
110%
INC IN SALES
CONVERSION
40%
INC IN NEW
FOLLOWERS
10X
INC IN EYEBALLS
AND ENGAGEMENT
The team is incredibly easy to work with. All meetings and updates were on schedule, making the entire process smooth and efficient.
Jill Peterson, Clover Insights
How BillyGO Doubled Organic Growth and Secured Top 3 Google Rankings?
By leveraging the data-driven insights of LocalWorks and DesignWorks, plus the knowledge of our award-winning digital marketing team, billyGo, Air Conditioning & Plumbing, Dallas Based HVAC firm, got 22,000+ GBP profile views in just 3 months.
94%
INC IN ORGANIC
WEBSITE CALLS
193%
INCREASE IN
GBP CALLS
45+
TARGETED KWS
IN TOP-3 RESULTS
Thank you for the amazing work. Pretty much the entire HVAC industry is down ~ 30%, which is driving the CPC, but you guys are crushing it.
Samuel Bohon, billyGO HVAC & Plumbing
How Five Flavors Herbs Achieved 13x ROAS & 500% Conversion Growth?
Through our PaidWorks, MetaWorks, and OrganicWorks strategies, Five Flavors Herbs saw significant growth in all channels. We improved their online visibility, optimized their conversion rates, and generated a substantial increase in leads and revenue.
500%
INCREASE IN
CONVERSIONS
214%
INCREASE IN
IMPRESSIONS
87%
DEC IN COST
PER CONVERSION
The team has a clear and concise process, provides great communication, and stays on schedule. We saw very high ROAS on ads.
Ingrid Bauer, Five Flavors Herbs
How Earth University Grew Its Organic Reach by 1,140% in Just a Few Months?
Facing significant challenges, Earth University needed a comprehensive approach to improve its digital presence. We developed a strategy that combined LatticeWorks, user experience (UX) enhancements, DesignWorks, content creation, and conversion rate optimization.
800%
INCREASE IN
EVENTS CTA
1140%
INCREASE IN
NEW USERS
30%
DECREASE IN
BOUNCE RATE
Their SEO approach has not only significantly improved our online visibility but has also directly contributed to attracting better leads.
Daniela Hernandez, Earth & Life University

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Our Secret Sauce: Why Choose Us?

Discover the unique qualities and proven results that make us your trusted partner.

How We
Skyrocket
Boost
Maximize
Accelerate
Amplify
Elevate
Optimize
Enhance
Your Revenue?
Our Approach
We're a data-driven agency that skyrockets revenue by turning "clicks into clients". We know how-to "Ctrl+Alt+Defeat" your competitor. Learn how we do it—before your competitors get the chance!
See Our Approach
See Our Approach
We Strive
For Your
Our Success
With over 1,000 testimonials and video reviews, the proof is in the feedback. Listen to their experience and understand how we helped achieve success through their detailed case study. Find more testimonials!
See Our Testimonials
See Our Testimonials
Works
Outsmart Your
Competitors.
Our Portfolio
Our portfolio spans industries like Technology, Healthcare, Finance, Retail, Manufacturing, and Education—delivering tailored solutions that drive real results. See how we drive-revenue across every sector.
View Case Studies
View Case Studies

Our Secret Sauce: Why Choose Us?

Discover the unique qualities and proven results that make us your trusted partner.

How We

Skyrocket
Boost
Maximize
Accelerate
Amplify
Elevate
Optimize
Enhance

Your Revenue?

Our Approach

We're a data-driven agency that skyrockets revenue by turning "clicks into clients". We know how-to "Ctrl+Alt+Defeat" your competitor. Learn how we do it—before your competitors get the chance!

See Our Approach

We Strive

For Your

Our Success

See Our Testimonials

Works

Outsmart Your

Competitors.

Our Portfolio

View Portfolio

Our Secret Sauce: Why Choose Us?

Discover the unique qualities and proven results that make us your trusted partner.

How We
Skyrocket
Boost
Maximize
Accelerate
Amplify
Elevate
Optimize
Enhance
Your Revenue?
Our Approach
We're a data-driven agency that skyrockets revenue by turning "clicks into clients". We know how-to "Ctrl+Alt+Defeat" your competitor. Learn how we do it—before your competitors get the chance!
See Our Approach
See Our Approach
We Strive
For Your
Our Success
With over 1K testimonials & video reviews, the proof is in the feedback. Listen to their experience and understand how we helped achieve success through their detailed case study. Find more testimonials!
See Our Testimonials
See Our Testimonials
Works
Outsmart Your
Competitors.
Our Portfolio
With every project, we push boundaries and drive 360-degree revenue growth using our proprietary technologies. Explore our case studies to see how we help businesses like yours reach new heights!
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View Case Studies